Growth Hacking: Techniques, Disruptive Technology - How 40 Companies Made It BIG – Online Growth Hacker Marketing Strategy (2014)
Relevant Books, and Articles
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Blaut, Jacek. “21 User Acquisition Growth Hacks You Need to Know.” growthhackingpro.com/21-user-acquisition-growth-hacks/
Casanova, Jose. Growth Hacking: A How To Guide on Becoming a Growth Hacker. White Owl Publishing, 2013.
Chen, Andrew. The Viral Startup: A Guide to Designing Viral Loops. Hyperlink, 2013.
Croll, Alistair. Lean Analytics: Use Data to Build a Better Startup Faster. O’Reilly, 2013.
Ellis, Sean. Lean Marketing for Startups: Agile Product Development, Business Model Design, Web Analytics, and Other Keys to Rapid Growth. (See www.startup-marketing.com)
Ginn, Aaron. “Defining a Growth Hacker: Three Common Characteristics.” techcrunch.com/2012/09/02/defining-a-growth-hacker-three-common-characteristics/
Holiday, Ryan. Growth Hacker Marketing: A Primer on the Future PR, Marketing, and Advertising. Portfolio, 2013.
Maurya, Ash. Running Lean: Iterate from Plan A to a Plan That Works. O’Reilly Media, 2012.
McClure, Dave. “Startup Metrics 4 Pirates.” Slideshare presentation at www.slideshare.net/dmc500hats/startup-metrics-for-pirates-nov-2012
Ries, Eric. The Lean Startup: How Today’s entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. Crown Business, 2011.
Schranz, Thomas. Growth Engineering 101: A Step-by-Step Guide for Founders, Product Managers and Marketers. (See www.blossom.io/growth-engineering)
Vilner, Yoav. “Growth Jacking 101: Read This to Become a Magician.” www.ranky.co/growth-hacking-101-read-become-magician/
Yongfook, Jon. “21 Actionable Growth Hacking Tactics.” yongfook.com/actionable-growth-hacking-tactics.html