SEO Resources - SEO for 2016: The Complete Do-It-Yourself SEO Guide (2015)

SEO for 2016: The Complete Do-It-Yourself SEO Guide (2015)

Appendix B. SEO Resources

There are many free resources for SEO on the Internet. Here is a few of them that I find most valuable, productive, or unique.

Best SEO Blogs

The world of SEO is constantly changing because search engines constantly change their algorithms. These blogs help you to keep up on the latest news, information, and tips about SEO.

1. Search Engine Land (SearchEngineLand.com) – One of the most well respected search engine and SEO news website.

2. Search Engine Guide (SearchEngineGuide.com) – A blog with a heavy focus on SEO for small businesses.

3. Search Engine Watch (SearchEngineWatch.com) – One of the oldest blogs out there.

4. Online Marketing Blog (TopRankBlog.com) – A great mix of SEO, PR, and social media articles.

5. Matt Cutts (MattCutts.com) – This is a blog by the head of Google’s Web Spam team. When he talks, you better listen.

6. Search Engine Journal (SearchEngineJournal.com) – This is one that I personally follow.

7. Google Blog (GoogleBlog.BlogSpot.com) - Google’s official blog however they only discuss everything related to Google.

8. Traffick (Traffick.com) – A blog with a strong focus on PPC.


SEO Information Resources

Blogs can be your main source of information, however they don’t cover everything. Usually the latest changes. If you are going to start from the beginning of SEO, here are some good resources as well as some unique resources.

1. Marketing Terms (MarketingTerms.com) – This site has a dictionary which will help you understand all of the marketing terms you run into.

2. Google’s SEO Guidelines (google.com/webmasters/seo) – Google’s take on SEO as well as their rules and a starter guide.

3. SEO Chat (SEOChat.com) – Here you can find a weekly SEO video and more information.

4. Search Engine Colossus (SearchEngineColossus.com) – Here you can learn that there is a lot more search engines than you may know of. This is a place where you can find them all.

5. Web Pro News (WebProNews.com) – Information and video interviews from SEO expert.

SEO Tools

If you are not cheating and doing SEO right it is a very time consuming process. These tools will not only make your life easier, but they’ll help you understand what you need to do and how to rank well on search engines.

1. SEOAudits (SEOAudits.com) – A tool to check your website for mechanics issues, browser compatibility, SEO issues and much more.

2. AccuQuality (AccuQuality.com) – Best website analysis tool I have ever used. They run 450 tests on every page which in include W3C compatibility, errors, code violations, browser compatibility, link problems, SEO, and they even spell check every page and provide a report.

3. Submission Complete (SubmissionComplete.com) – A very affordable tool to submit your website to all the major search engines and directories.

4. Website Submitter (WebsiteSubmitter.org) – Another affordable tool to submit your website to all the search engines and major directories.

5. SpyFu (SpyFu.com) – This site will help you understand what search terms your competition is using or is advertising with and how well they are doing.

6. Wordtracker (WordTracker.com) – You don’t have to wonder how popular keywords and phrases are.

7. Google Toolbar (toolbar.google.com) – This toolbar will show you what your Google PageRank number is and much more. (See Chapter 1 for more information on to use this tool.)

8. Google Webmaster Tools (Google.com/webmasters/tools) – It seems this tool gets more and more important. You can now see the keywords people find your site with, errors on your website, submit an XML sitemap, and soon you will be able to see if your website has duplicate content somewhere on the Internet.

9. AdWords Keyword Planner Tool (adwords.google.com/select/KeywordToolExternal) – Although you might not be looking to pay for traffic, this tool will give you a good idea of how many clicks you can get from Google and help you with your keyword research.

10. Keyword Spy(KeywordSpy.com) – This tool can be used to see what your competitors are using for Keywords and PPC.

SEO Forums

Sometimes you are going to be unsure of what to do. The best thing to do when this happens is to ask someone for advice. Through forums you can communicate with other SEOs or ask questions..

1. High Rankings Forum (HighRankings.com/forum) – A good community with a lot of friendly SEOs to help you.

2. Webmaster World (WebmasterWorld.com) – By far one of the oldest and well known SEO forums.

3. Digital Point Forum (forum.digitalpoint.com)– One of the larger forums in the SEO world.

4. Search Engine Watch (forums.SearchEngineWatch.com) – Almost 60,000 SEOs discuss search related stuff here. This is one that I use and highly recommend.

SEO Conferences

A good way to learn SEO is in person. Going to conferences won’t just keep you up-to-date on the SEO world, but it will allow you to learn from some of the most successful SEOs.

1. PubCon (PubCon.com) – This conference started from the Webmaster World forum. Not only will you learn about SEO. It is held in Las Vegas and Austin Texas once per year. Usually October or November in Las Vegas and in Austin in March.

2. SMX – This is by far the largest of the conferences and are held all over the world.