Better Business Decisions from Data: Statistical Analysis for Professional Success (2014)
Part I. Uncertainties
Chapter 1. The Scarcity of Certainty
Chapter 2. Sources of Uncertainty
Part II. Data
Part III. Samples
Part IV. Comparisons
Chapter 8. Levels of Significance
Chapter 9. General Procedure for Comparisons
Chapter 10. Comparisons with Numerical Data
Chapter 11. Comparisons with Descriptive Data
Part V. Relationships
Chapter 14. Relationships with Numerical Data
Chapter 15. Relationships with Descriptive Data
Part VI. Forecasts
Chapter 18. Forecasting from Known Distributions
Part VII. Big Data
Chapter 23. Predictive Analytics
Chapter 24. Getting Involved with Big Data
Chapter 25. Concerns with Big Data
APPENDIX A. References and Further Reading
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